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Orange County Business & Commercial Law Blog

Business transactions may be profitable for startup Rabbit

The technology sector continues to boom, with new developments being made each day. The companies that facilitate the most business transactions in California and other parts of the country are those that can stand out from the competition by effectively meeting a major consumer need. One company that is drawing attention is a startup called Rabbit, which is a video chatting application that uses a Web browser.

The application aims to create a new chat experience that mirrors real life, making a person feel as though he or she is in the dorm room of a friend or enjoying a party with friends. With the app, an individual can talk to 10 others at one time and share movies, documents games and videos. A group of friends from around the country could essentially watch a Netflix or Hulu movie together on a Friday night.

Business transactions can improve if product is valuable

Consumers in California are always looking for faster, smarter and better ways to complete everyday tasks. If an entrepreneur can effectively figure out a solution to their problems, they have likely hit a gold mine in the business world. A few tips can help an aspiring entrepreneur to increase the number of business transactions and thus become more profitable in the months and years ahead.

First, it is preferable to develop a product or service that consumers must have. Consumers face many choices daily, so a business owner’s offering needs to one that enhances the consumers’ lives in a valuable way, compared to that of the competition. For instance, Google made searching for information on the Web better, and Amazon made it simpler to buy and sell online.

Business litigation case involves motorcycle company

When a company in California feels that its trademark has inappropriately been used by another entity without permission, it has the right to seek legal recourse. This is what one motorcycle company, called Sturgis Motorcycle Rally, recently pursued in another state by filing a trademark infringement suit against a retail store. The business litigation case was pursued against Renegade Classics in order to protect Sturgis’ trademarks related to its motorcycle rally, according to the suit.

Sturgis claimed that Renegade used Sturgis’ rally week term on its apparel products, thus infringing on Sturgis’ rights. The merchandise that displayed the term included shirts, according to the complaint. Sturgis said it was created to spark economic development locally and to make charitable contributions in the community using sales from its licensed merchandise. When a company such as Renegade uses its trademarks without being licensed to do so, this causes less money to return to Sturgis’ community, the company said.

Business transactions may grow at swappable eyeglass company

Deciding to develop one’s own business can be a life-changing decision for an individual in California. If the person has a strong, unique idea and employs the latest business marketing techniques, he or she can eventually participate in profitable business transactions with clients. One company in another state -- an eyeglass company -- recently discovered the value of having a novel and winning idea; the company, called Frameri, just launched publicly.

The goal of Frameri is to help people who wear prescription glasses to diversify their eyeglass collections in an affordable manner. People can choose their frames and lenses. The advantage of the company’s products is that consumers can easily pop out the lens and then change it with other types of frames; this can’t be done with traditional glasses. Through $750,000 worth of funding, the swappable eyeglass company will now be able to build its inventory, adding new colors and styles and expanding its team.

Marketing can help to drive business transactions in California

Launching a business in California is a multifaceted process that may eventually overwhelm even the most ambitious entrepreneur. However, developing a well-thought-out plan from the start can make the process easier to digest and more fruitful. A few tips can specifically help a new entrepreneur to effectively market the company and thus boost the person's business transactions early on.

First, it’s paramount that a budding entrepreneur create a website as one arm of his or her web marketing campaign. The site is essential for marketing one’s products and sharing valuable information about the company with prospective customers. It may be helpful to hire a website designer who can produce both a functional and attractive site.

Flooring company wins business litigation case

People in California who enjoy using laminate flooring in their homes may be interested to learn the recent outcome of a major copyright case involving these products. A distributor of laminate flooring called Home Legend recently won the precedent-setting business litigation case that a competing company named Mannington Mills decided to bring against it. Mannington Mills is one of the biggest flooring firms in the United States.

The issue revolved around Mannington’s claim that Home Legend mimicked its pattern for maple flooring. However, Home Legend claimed that its pattern came from the natural grain pattern of maple wood. The court ruled that a particular flooring line by Home Legend didn't actually infringe on the copyright that Mannington had registered for its certain maple flooring line.

Generation Z to be involved in more business transactions

Even though the idea of starting one’s business may seem exhilarating in California, the process can be complex and involve a myriad of responsibilities. For instance, tasks such as acquiring needed funding and marketing the company effectively can go a long way in helping to grow a new business. If a person is trying to make his or her company sustainable long-term through profitable business transactions, it is particularly important that he or she focus on how to reach the young Generation Z.

Members of Generation Z are those who were born during the mid-1990s to late 1990s. These individuals have a buying power of more than $40 billion each year, and when they begin to work jobs, they will have a major influence on the economy. The challenge with this generation is that they likely will not have brand loyalty.

Cheese distribution dispute causes breach of contract lawsuit

Companies make business decisions based upon the belief that the parties to contracts will honor their word and fulfill the terms of an agreement. However, when parties do not adhere to business contract agreements, it can cause significant financial harm to those involved in California or in any other state. This may have been what happened in a recent breach of contract dispute between a U.S. food company and its overseas partner.

The dispute centers on an exclusive vendor contract between Fantis Foods Inc. and its overseas partner, Dodoni. Fantis imported and sold feta cheese from Dodoni. The contract apparently guaranteed that Fantis be the exclusive promoter and vendor of the Dodoni brand in the United States. However, in 2014, Dodoni made Arthur Schuman Inc. the exclusive distributor and importer of Dodoni cheese.

Contract disputes can lead to breach of contract suits

When a person enters into an agreement in California, the expectation is that both parties will uphold the terms of the contract. When this doesn't happen, contract disputes can take place, and an alleged breach of contract may be grounds for business litigation. In one out-of-state case, a company recently filed suit with the hopes of recovering money it says another company owes it.

The company that filed the suit is a robotics company. The robotics company had reportedly agreed in writing that it would receive a commission of 5 percent for all installation services, engineering and equipment that the other company provided in the industry dealing with tires, according to the suit. The robotics business alleges that the other business had entered into a contract worth $20 million with Goodyear in addition to conducting other business, yet has not paid any commission to the robotics business as was agreed.

Business, employment law essential parts of new moving service

When trying to build a successful business in California, a budding entrepreneur needs to understand how to market the business in order to attract new customers. In addition, understanding employment law is critical for hiring workers. However, one of the most important qualities of a booming business is the ability to innovatively meet people’s needs. One startup has launched a new type of moving service that uniquely combines strong customer service with technology.

The company is called Bellhops, and this national startup that opened in early May allows customers to book its moving service via a website. Prior to moving day, each customer gets an email that contains photos of the company’s “bellhops,” which essentially are university students who are paid for each moving job they do. The customers also receive information about the students’ majors and hometowns.

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